Package deals
The help you need for your business will vary depending on where you are now, and where you want to be. But here are a couple of the more common services I deliver to help you get a feel for how I can help.
Website
If you’re an existing business looking to digitise, you’ll need a website.
I’ll build one for you and customise it depending on your needs and objectives and plug whatever existing services you need into it. I’ll set up your domain (your web address) and it’s also easy to set up your company email address if you need those too. I build all websites on Squarespace and will happily show you how to update and edit yourself.
This package includes:
A mobile optimised website
Website design by an experienced UX/Graphic Design specialist
All website copywriting - which I’ll write using a tool called SEMrush to make it appear higher in search results on Google.
Any images
One year Squarespace subscription
Starting at $3k
Brand identity
If you’re just starting your business, this is a great place to start bringing it all together. I’ll sit down with you and some of my specialists to help understand your brand and what it means to you. We’ll then conduct a competitive review and propose a handful of preliminary options for you to give feedback and direction on.
This package includes:
Logo design and all the file formats you’ll need to print on pretty much anything.
A colour pallet suited to your brand
A style guide to help you (and other suppliers) the rules about using your brand.
Starting at $2k
Marketing strategy workshop
This is my favourite one.
I’ll spend time with you understanding what you’re trying to acheive, assessing what you’re currently doing (if anything) and then recommend what you could do next. Once you decide the direction you want to take, I’ll give you a plan to get it done and can even manage it for you.
This package includes
A workshop face to face (or by video) to understand what you want to do and agree on how you want me to help
A detailed report of my findings, a proposed marketing positioning with a number of marketing tactics suited to your space which you can explore
A follow-up check-in to review the report and agree on what you want to do
I’ll then supply you with an annual marketing plan with a list of tasks you need to tick off to reach the goals we’ve set
I’ll also give you access to my proprietary marketing project management tools to help you keep on track
Starting at $4k
I’m also available on a day rate of $1.5k/day if you’d rather work with me on a retainer basis.
Here are some of the businesses I’ve helped…
My Fit Time
My Fit Time is a mobile personal trainer based out of Brisbane run by Bree.
Although she had a great client base, Bree wanted to grow and needed help with a fresh brand identity (logo, colours, guidelines etc) and website to match.
I helped her define and then focus on the niche she had a competitive advantage in.
See if you can pick it from the website…
Crows Nest Physio Therapy
Crows Nest Physiotherapy is, funnily enough, a physiotherapy run out of Crows Nest in Sydney by Ellie.
Ellie had worked for other physiotherapy businesses her entire career and decided to branch and establish her own clinic.
I was lucky enough to help her build a new website and a completely new brand identity with the help of the specialists I work with.
SEKO Omnichannel Logistics
SEKO is a multinational logistics provider which expanded their Australian presence by purchasing Omnichannel Logistics.
Their Australian operations are large and growing, and while they’d done marketing multiple times in the past, they’d struggled to maintain focus and lost momentum.
I worked with the executive team to help them define their competitive positioning in market, set up a content marketing funnel and then support the the delivery of work with a series of tools to help manage workflow for their in house team.