I want to help you and your business. Here are some free ideas to help get you started.
‘Brand positioning’ sounds like one of those phrases fluffy marketing people use to sound clever. The truth is it’s actually pretty straight forward, and it’s surprisingly useful if your business needs it. Here’s what it is and how you can make the most of it.
Read MoreMarket research is rarely done properly, if at all. But if you want to save yourself a bunch of time and money in the long term, it's definitely worth doing. Here's part one of a series of posts looking at how to do basic, high impact market research.
Read MoreA brief needs to set the direction, then get out of the way for the work to get done. Here's now a time-poor person like yourself can write a shotgun brief which will save you time and money.
Read MoreThe humble marketing funnel is the most powerful tool in you have. But getting it right can be tricky.
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